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THE INTERVIEW
N ot content to sit around between busy in her ethereal headquarters located in a remodeled
sets, in 2008 Paltrow launched her now barn. The newsletter has nearly one million subscribers
fashionable website goop. The name according to the company, and alexa.com estimated
comes from her initials and is a family the goop website received more than 3.75 million page
nickname according to Paltrow. An online newsletter, views per month.
goop focuses on different actions: Make, Go, Get, Do, Paltrow lives passionately and enjoys sharing her life
Be, and See. Explains Paltrow, “What we’ve realized is discoveries with others. This was made clear when she
that people are looking for a place to go where there is teamed with fitness guru, Tracy Anderson and business
trust and authenticity; a place to get the best possible partner Maria Baum to launch the take-out food service
information - whether that means a recipe or an organic named 3 Green Hearts. Meals from 3 Green Hearts are
lip balm.” The Oscar-winning actress and her staff enjoy locally sourced, gluten free and organic.
testing seven-hundred-dollar military jackets, pumpkin
seed milk recipes, exercise routines and other features
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