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ART & DESIGN

Jean-Claude Ellena

                                             A PERFUME POET WHO
                                          CREATES OLFACTORY POEMS

                                          T  he rarefied world of perfume,
                                             Jean-Claude Ellena, the Parfumeur
                                             Exclusif at Hermès, is exceptionally
                                          famous. In fact he is one of the few true
                                          celebrities, a Nose, in the world of scent.

                                          In his current position, Ellena gets little to no
                                          direction about new fragrances and he faces no
                                          deadlines. A perfume is ready when he decides
                                          it is and consists of what he says it should.
                                          The cost of ingredients is no object. It sounds
                                          ideal but, qualifies Ellena at Hermès Paris
                                          headquarters, “Liberty has a high price and
                                          there is no one to blame but him if a fragrance
                                          fails.”

                                          Ellena was born in Grasse, which is lauded
                                          as the world’s perfume capital. He is often
                                          called a perfume revolutionary and rock star.
                                          He created Van Cleef & Arpels’ First, as well
                                          as Bulgari’s Parfumée Eau au Thé Vert, and
                                          Sisley’s Eau de Campagne. His recently released
                                          unisex perfume, Cuir d’Ange is inspired by
                                          French novelist Jean Giono. It took Ellena
                                          ten years of laboratory trials for him to decide
                                          that this Hermessence collection creation
                                          was ready. Cuir d’Ange features animalistic,
                                          leather, smoke and violet accords.

Photos: Stephanie Tetu & Courtesy Hermès

                                          “A woman’s perfume tells more about her than her handwriting.”

                                                                                                                                     - Christian Dior

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