Page 18 - OBW Winter Ed 2018

ON THE MOVE

LSD-CHIC

“Good taste is the one area in which being highly
judgmental and extremely critical are one’s
greatest strengths.”
– Lauren Santo Domingo

uch has been written about showrooms in New York and London. It also
Lauren Santo Domingo. makes the season’s latest runway styles available
She, of the impossibly cool for immediate pre-order, and has launched
M acronym, slender figure, a home collection online – from tabletop to
handsome husband and beautiful children, is furniture - bringing Santo Domingo’s elevated
always sublime. sense of style directly to the public.

One of the most authoritative figures on New A recent Credit Suisse survey showed
York’s fashion circuit, her fashion experience luxury e-commerce worldwide online sales
and her family’s Perrier background led her represented six per cent of the luxury market
to co-found the luxury online retail company, last year. By 2019, research firm Euromonitor
Moda Operandi, in 2011. Influential, the International expects that percentage to grow
former model is a muse to today’s fashion to forty per cent.
designers and was inducted into Vanity Fair's
International Best Dressed Hall of Fame List in Fashion may be increasingly global, but its most
2017. valuable shoppers are just one click away and the
sexy, savvy lady from Greenwich Connecticut,
Her online company sells a curated selection Lauren Santo Domingo, knows it.
of products, hosts trunk shows, and operates

Photos Courtesy Of: Condé Nast Traveler, Architectural Digest, Preorder the Spring 2018 Alchemy Collection now on Moda Operandi
18 | www.OceanBlueWorld.com